This is the ranking of the seven videos most often shared on our Facebook page last year
At a time when everyone is talking about proposals for 2018, it is also a good moment to look back to see whether we met the goals we set last year. One of the objectives set by the ISGlobal Communications team—Adelaida, Aleix, Bea, Pau, Rafa and myself—in 2017 was to make audio-visual content one of the most important elements in our strategy. This time, with the help of a team member with expertise in audio-visual communication, Aleix Cabrera, known around here as the smiley guy never seen without a tripod and a camera slung over his back.
In 2017, we made over 40 videos, which garnered 34,465 visits on our Facebook page and were viewed for a total of 20,191 minutes
In 2017, we made over 40 videos, which garnered 34,465 visits on our Facebook page and were viewed for a total of 20,191 minutes. We explored several formats, including animated infographics, brief reports on new scientific publications, and short introductions of members of our team and their work.
The beginning of a new year is also a time for reminiscing, so we decided to join the nostalgia trip and the result below is our ranking, from least to most popular, of the seven videos most often shared on our Facebook page last year (you can click and share below to pump up the numbers even more!).
A big thank you to all our followers and everyone who shares our content across social networks. You are the voice of ISGlobal!
7. Beatriz Galatas: Helping to Eliminate Malaria in Mozambique
Post reach: 3.340 people
Our colleague, the epidemiologist Beatriz Galatas, talks about her work in Mozambique, where she is playing a key role in the MALTEM malaria elimination project.The video on Facebook is in Spanish, but you can see a subtitled version on YouTube.
6. Facebook Live: Antimicrobial Resistance with Jordi Vila
Post reach: 3,504 people
In 2017, we premiered live-streamed interviews on Facebook Live. In this one (in Spanish), Jordi Vila, Director of ISGlobal’s Antimicrobial Resistance Initiative, talks about the serious problem of antimicrobial resistance.
5. Carles Hernández: Bioinformatics at the Service of Epidemiology
Post reach: 4,203 people
Who says bioinformatics can’t be sexy? This video of our colleague Carles Hernández explaining his work in bioinformatics is on the 2017 most-watched list.
4. The ACCEDERA Study: Measuring radio frequencies
Post reach: 4,664 people
Why are two of our researchers walking around different parts of Catalonia wearing high-vis jackets and high-tech vests? Patrícia de Llobet and Álex Albert work in the ISGlobal Radiation programme and in this video they explain why they have walked 80 km making measurements. The video on Facebook is in Spanish, but you can see the English version on YouTube.
3. Mònica Guxens: Studying Environmental Health Effects
Post reach: 4,980 people
Congratulations Mònica Guxens! Monica is an ISGlobal researcher who received the 2016 Rosenblith New Investigator award. In this video she explains her research.
2. The Usual Suspects
Post reach: 5,982 people
This was the seventh and final infographic in the series “The Usual Suspects: 6 tiny vectors that represent a huge threat to our health—the Anopheles, Aedes and Culex mosquitoes, the Triatomine bug, the Phlebotomine sand fly, and the tick”.
1. “El Intermedio” in Mozambique – The Making of
Post reach: 35,353 people
Gonzo, a reporter from El Intermedio, the popular Spanish TV programme, travelled with ISGlobal to Mozambique to experience at first hand the fight we are waging against malaria and other diseases associated with poverty. The Making Of was our most viewed video of the year in 2017.